Thursday, March 05, 2009

Double Take

The other morning as I was in between sleep and something like wakefulness, I heard a commercial for some new flavors of a certain soft drink. At that time, all I thought about was the different flavors, marveling at all the ways they could come up with to shove sugar down our throats...

But the next day, I was slightly more awake and not just getting up when I heard the same commercial. During this listening, it occurred to me that this commercial might be some kind of pastiche* of The Vagina Monologues. They even called termed this 30-second beverage reverie, "The [Diet Soft Drink] Monologues." And the woman in the commercial, talked about how women weren't indecisive, they were open to the physics of various soft drink flavors (this is why we stock every flavor, you know, just in case).

Considering all that The Vagina Monologues stand for, should I be offended? Or just chalk it up to everyday capitalism?



*Nerd writer alert--I really love the word pastiche and rarely find the opportunity to use it in any meaningful way...

3 comments:

Mirna said...

Actually, I do a double take whenever I hear the Vagina Monologues advertised. It seems weird to me that the word is used so openly nowadays. But an affiliated soft-drink would throw me for a loop as well. How does it relate?

Anonymous said...

There is no soft drink affiliated with the Vagina Monologues. I was saying that the soft drink commercial (entitled The "Brand X Soft Drink" Monologues) reminded me of the Vagina Monologues and I wondered if they had patterned their commercial after the play.

Mirna said...

uh, duuuuhhhhhhhhhh .... :-) Thanks for clarifying.